Upon arrival to the SAUNDER fashion show, it was clear this was going to be interesting. A detective-like character sat at a desk in the middle of the runway—smoking cigarettes, shuffling through papers, looking at rolls of film, kicked his feet back to rest on the desk, etc.—making no acknowledgement of the people taking photos around him. It all tied together once the models started the actual show.
SAUNDER held her Fall/Winter 2014 fashion show at the gorgeous Highline Hotel during Mercedes-Benz Fashion Week. Inspired by the 1980’s miniseries on BBC, “The Singing Detective,” the designer incorporated an overlap of film noir style with a 1980’s London aesthetic. Both the color palette and geometric details reference this decade. Some of the cardigans and cigarette details give a nod to legendary designer, Elsa Schiaparelli. The line was unique and fresh, with a vintage twist. Loved it!
Drumroll, please! Cynthia Rowley’s Presentation was my favorite of the week. Rowley demonstrated what she is known best for: whimsy, femininity, and beautiful style. Walking into the Highline Hotel where the presentation was held was a trip in itself. The overwhelming, delicious smell of espresso upon arrival and a cute little cocktail bar tucked to the left. Kind PR girls ushered guests up the multiple flights of old-school, castle-like stairs into the giant banquet room that was decorated similarly to Cynthia Rowley’s party-décor shop—with multi-colored bulbs placed in the old chandeliers and bright, cheery streamers draped for days. The atmosphere was fun and vibrant, and I hadn’t even seen the clothes yet.
Rowley’s models stood side by side showcasing her Spring/Summer line that will be in stores in 2014. Bright colors, feminine shapes, floral prints, embroidery—she left out no detail when creating this collection. Surfer girls in California, women in Greenwich, Texas ladies going to a cocktail party—her designs are created for all kinds of women across the country. Women with confidence that are bold and feminine will flock to stores to get their hands on this sweet collection.
I left the event smiling—no one could help it after seeing these happy, whimsical designs. It was a fabulous fashion affair!